About
Clean Power Shift is an independent journal and research platform dedicated exclusively to energy innovation. At a time when the global energy landscape is undergoing a profound transformation, Clean Power Shift provides rigorous analysis, expert commentary, and in-depth research on the technologies, policies, and market trends shaping the future of energy.
Founded in 2025 by Brandon N. Owens, a recognized authority on energy innovation, Clean Power Shift offers insightful, data-driven perspectives designed for industry leaders, policymakers, investors, and researchers who seek a deeper understanding of the forces driving change in energy systems.
Unlike traditional energy news outlets, which take a broad approach to covering energy policy, markets, and infrastructure, Clean Power Shift is singularly focused on innovation—tracking technological breakthroughs, commercialization pathways, and strategic developments that are shaping the next generation of energy solutions.
Every article, research brief, and report is personally written and researched by Brandon N. Owens, ensuring an informed and consistent perspective drawn from his decades of experience in energy strategy, market analysis, and technology commercialization.
Clean Power Shift maintains strict editorial independence and is free from advertising, sponsorships, government, or corporate influence.
A Singular Focus on Energy Innovation
The energy sector is advancing at an unprecedented pace, driven by breakthroughs in technology, digitalization, and new investment models. Clean Power Shift exists to provide a clear, objective, and expert-driven lens on these developments. By focusing exclusively on innovation, Clean Power Shift provides deeper analysis and sharper insights than general energy news sources.
Content & Research
Energy Innovation Weekly News Report – A curated written and audio digest highlighting the most significant developments in energy innovation.
Weekly Research Articles – Analytical deep dives into key technology
trends, market dynamics, and policy shifts shaping the clean energy transition.
Monthly Deep-Dive Research Reports – Long-form, data-driven reports offering
strategic insights into commercialization, investment trends, and emerging
technologies.
About the Founder
Brandon Owens is a seasoned energy executive with over 25 years of experience in market analysis, corporate strategy, and technology commercialization, specializing in innovation and clean energy investment. His expertise spans technology assessment, business case development, and large-scale deployment, making him a key player in translating emerging technologies into commercial energy solutions.
Brandon spent 14 years at General Electric (GE) in strategic planning, market intelligence, and business development, where he led high-impact market analysis and investment strategies across GE’s energy businesses. He began his career at the National Renewable Energy Laboratory (NREL) (1994–2002), where he developed deep R&D and technology expertise, advancing renewable energy systems, conducting cutting-edge research, and guiding early-stage technology development in power generation and grid integration. Working closely with scientists, policymakers, and industry leaders, he helped bridge the gap between laboratory innovation and large-scale deployment, laying the foundation for many of today’s clean energy advancements.
Brandon is a recognized thought leader and the author of The Wind Power Story: A Century of Innovation that Reshaped the Global Energy Landscape. He is known for his executive presence, public speaking, and facilitation skills, frequently briefing C-suite leaders, utilities, and policymakers on energy market trends and investment opportunities. With a strong personal network in the power supply sector, he has been instrumental in forging partnerships between industry incumbents and emerging technology innovators. He holds a Master of Science in Energy Economics from the Colorado School of Mines and applies advanced data science and analytics to drive investment decisions and accelerate next-generation energy solutions.